The Great Pretender
Exploring the stylish side of Zürich we visited places like the „Letten“, „Idaplatz“ and „Bullingerplatz“ to interview people about their reasons for being there, their opinions on different looks and corresponding prejudices on people around them. To our surprise it turned out that many of the interviewed people criticized their environment and didn’t openly identify themselves directly with their style nor the place. It seemed like they were just pretending to be as they were by chance.